Fitness Communities: Discover New Revenue Streams

Introducing Fitness Communities, a new way for gym owners to generate additional income for their business while simultaneously fostering a stronger community. Our mission is to support gyms with unique services, which have been difficult to pull off at gyms in the past, that put money directly into their pocket. The first two services are Challenges and the Earned Store.

How Does It Work?

Gym owners can connect a Stripe Express account to btwb.  We have made it really simple. Just log into the Admin Console, click on “Fitness Communities” in the navigation menu, then follow the steps to set up an account. Once connected, gyms become eligible to receive payouts from specific btwb services.

btwb hosted the Fran Challenge from October 15-19th. It was free to register for gym members with an optional Earned Shirt purchase. Gym owners who connected a Stripe Express account via the Fitness Communities service received $5 for each of their members who purchase an earned shirt.

btwb hosted the Deads & Dubs Challenge from August 20-24th. It was free to register for gym members with an optional Earned Shirt purchase. Gym owners received $5 for each of their members who purchase an earned shirt.

btwb hosted the Grace Challenge from July 9-13th. It was free to register for gym members with an optional Earned Shirt purchase. Gym owners who connected a Stripe Express account via the Fitness Communities service received $5 for each of their members who purchase an earned shirt.

Coming soon! A gym’s members will have the opportunity to purchase unique shirts and other items year-round for hitting fitness achievements. For example, a mug that says they’ve performed Fran Rx’d or a shirt that says they’ve accumulated 10k burpees. Like each of the btwb Earned Series challenges above, gyms will get part of the proceeds of each sale. Our mission is to build something great with, and for, the gym community.

The plan is to host a new btwb challenge each month. Be on the lookout for continuous updates!

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